Global Tours & Activities Vertical Lead → Global Efficiency Enhancement Team Lead
Led revenue, supply strategy, and product roadmap across all global markets. Now is driving AI and automation solutions to unlock new revenue streams across the organization
2021 —2022
Autopass
Commercial Director
Scaled B2B partnerships with major financial institutions and 500+ SMB clients.
2020 —2021
NEXT BANK
Senior Strategy & BD Manager
Spearheaded fintech ecosystem partnerships and digital banking product development.
2019 —2020
Igloo
Senior Product Manager
Built B2B insurtech platform and automated claims operations across Southeast Asia.
2016 —2019
ADDWEUP
Co-Founder & CEO
Built cross-border fintech solutions for travelers across 6 Asian markets.
2023 — Present
Klook
Klook · Bangkok
Global Tours & Activities Vertical Lead → Global Efficiency Enhancement Team Lead
Led revenue, supply strategy, and product roadmap across all global markets. Now is driving AI and automation solutions to unlock new revenue streams across the organization
2021 — 2022
Autopass
Autopass · Taiwan
Commercial Director
Scaled B2B partnerships with major financial institutions and 500+ SMB clients.
2020 — 2021
NEXT BANK
NEXT BANK · Taiwan
Senior Strategy & BD Manager
Spearheaded fintech ecosystem partnerships and digital banking product development.
2019 — 2020
Igloo
Igloo · Singapore
Senior Product Manager
Built B2B insurtech platform and automated claims operations across Southeast Asia.
2016 — 2019
ADDWEUP
ADDWEUP · Taiwan → Southeast Asia
Co-Founder & CEO
Built cross-border fintech solutions for travelers across 6 Asian markets.
10+ years of cross-industry experience — from startups to public companies, from Asia to global. Practical advice from someone who's been in the trenches.
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Asia Market Entry
Strategic guidance for entering Asian markets — from market selection to execution
For businesses expanding into Asia
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Partnership Strategy
Build and scale cross-border partnerships and BD channels
For BD & partnership teams
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AI Implementation
Integrate AI automation into your operations to boost efficiency and cut costs
For ops & product teams
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Growth Strategy
Data-driven growth frameworks to find scalable growth engines for your business
For founders & growth leads
language
Localization
Product localization strategy for Asian markets
For product & marketing
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Startup Mentoring
Hands-on mentoring for early-stage founders — product, team, and fundraising
For early-stage founders
smart_card_reader
Asia Market Entry
Strategic guidance for entering Asian markets — from market selection to execution
For businesses expanding into Asia
partner_exchange
Partnership Strategy
Build and scale cross-border partnerships and BD channels
For BD & partnership teams
robot_2
AI Implementation
Integrate AI automation into your operations to boost efficiency and cut costs
For ops & product teams
rocket_launch
Growth Strategy
Data-driven growth frameworks to find scalable growth engines for your business
For founders & growth leads
language
Localization
Product localization strategy for Asian markets
For product & marketing
real_estate_agent
Startup Mentoring
Hands-on mentoring for early-stage founders — product, team, and fundraising
For early-stage founders
FREE
First 15 minutes on me.
No pitch, no pressure. Let's have a quick 15-minute chat to see if I can help.